Beauty Lab

BRANDING

BeautyLab – Institut de beauté is a beauty salon based in Fribourg, Switzerland.

They wanted a clean and elegant visual identity that felt sophisticated and approachable.  They value natural and organic products and treatments, so we wanted to show that connection between beauty and nature through a simple line-art icon. 

Beauty Lab Logo design

We used light, clean typography paired with a muted colour palette to create a feeling of nurturing and sophisticated well-being.

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