Perennis Flowers

BRANDING 

Perennis Flowers is a Yarra Valley small-scale flower farm that started out supplying their produce to local markets and florists. As their business grew and started selling some of their flowers to bigger wholesalers as well as to the public online, they felt the need for professional logo and branding.

They wanted simple, clean design that communicated the fact that they were an established, trustworthy business. 

The end result is a sleek and sophisticated logo that reflects the premium produce they grow. It was important for the brand mark to be flexible and adaptable to many different mediums (flower sleeves, outdoor sign, website & social media, ect.).

Perennis Logo design

As their online sales were rapidly increasing, it was important to make sure the whole customer experience was seamless and enjoyable. From the e-commerce design to the shipping boxes and cards, everything has been thoughtfully designed so the customer felt valued and excited to open their parcel.

Since updating their branding they have gained more brand awareness and  started getting reviews like this…

” I just recieved my dahlia tubers, and I am very happy. They were presented beautifully with the company’s own box and gorgeous instruction flyer. Would highly recommend! Can’t wait to see my dahlias in bloom. Thank you Perennis Flowers. ” L.D.

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